Mobile Betting and its impact on Live Betting
Out at the pub with your mates and watching the big match. Leave your Iphone at home because you did not want to be distracted whilst watching the football with the boys. Had a large bet on Manchester United to beat Chelsea. 3-0 up at half time and you cannot not contain the smug smile that slowly developed across your face. The second half starts, four minutes in and Eden Hazard hits a screamer from 25 yards, getting one back for the visitors. Two minutes later and Michael Carrick gets a straight red for a late tackle. Suddenly things don't look so peachy. 3-1 with forty minutes left and your team down to ten men. A comeback which appeared more unlikely than Elvis coming back from the dead, now seems a real possibility. Failure for United to win could see the holiday with the girlfriend downgraded from a week in the sun at an all-inclusive 5 star hotel in Cancun, to a weekend caravan trip to Bognor Regis. Half an hour later, your hands are firmly planted in your face- final score 3:3. Your friends recoil with laughter, bantering you about the more than minor piece of misfortune that has been endured.
Rewind.
Out to the pub with your mates. Take your Iphone with you. Have a large bet on Manchester United to beat Chelsea. 3-0 up and half time and the smile beams across your face as you log in to the betting exchange, and 'green up' on the match, taking over 90% of the initial projected profit, with zero risk. Watch and enjoy the second half spectacle, as Chelsea complete a highly unlikely comeback, a sense of relief encompassing your body as you pat yourself on the back for trading out of the match at half time.
Two realistic scenarios which demonstrate the impact that betting exchanges, live betting and mobile betting have had on the way that we gamble. Now you do not need to be in front of a computer screen to strike a bet, it can be done practically anywhere. The accessibility to mobile betting has increased the liquidity on the betting markets, as more are able to strike bets from their phones. The more money in the market, generally the more competitive it is, and therefore customers are getting better odds.
Live betting refers to betting whilst the event is being played. When in a social setting, being able to strike a bet on a mobile during the course of a match or event etc. can heighten the excitement on the game and can allow bettors to make more informed decisions on the match based on the run of play etc. As shown in the Manchester United v Chelsea example, having the ability to bet on betting exchanges, live, on a mobile device, enables users to trade and lock in profits, thus removing the risk from an event if in an advantageous position. Live exchange betting also allows users to back teams/players etc. to lose during the course of the match, which traditional bookmakers do not offer the option to do.
WBX offer a great mobile betting site which enables you to back, lay and bet live on your phone. As a new up and coming betting exchange, WBX offers a range of advantages over their rivals. Not only do they not close down winning accounts, they also do not apply premium charges to the biggest winners. Low commission rates mean generous returns, and a customer loyalty program can reduce the rates down to as low as 1.2% in some instances. WBX facilitate live mobile betting on endless different sports, so you can have a financial interest during the match, whether you are at home, the train station or your local pub.




